Mr. Bruce Lifka earned his BS in Economics and Marketing at Fordham University and his MBA with a focus on Marketing at the University of Chicago. Thereafter, he joined Whitehall-Robins Healthcare, leading marketing efforts and account development in the analgesic and cough suppressant categories. He then joined Pharmacia, where he was responsible for marketing major consumer product lines including Rogaine and Nicorette. He later built the pharmaceutical consulting practice for a prominent public relations firm. He currently serves as the COO of a consumer healthcare product firm in the Midatlantic.
b*************@g*****.com
Williamsburg, Virginia
At a Glance
Expert Witness Activity
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Other Cases
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See their litigation activity, risk and credibility history
Using Expert Radar, we uncovered a textbook chapter written by the opposing expert that contradicted his testimony, helping us secure a $44 million verdict—the largest single verdict for a single plaintiff in Kentucky's history.
Mark Alcott, Esq.
Harlin Parker
Contradictory statements in testimony
Misrepresentations in CVs, online profiles / bios, LinkedIn
Biases in expert witness experience
Financial ties with organizations they represent